Strategic Partnerships Roundel has established successful partnerships with prominent brands like Mondelez, Disney XD, and Harvest Group. Leveraging these partnerships can open doors to collaboration opportunities and potentially drive new sales avenues for the company.

Tech-Focused Approach By utilizing a tech stack that includes Matomo, Kubernetes, React Router, and others, Roundel demonstrates a strong technological focus. This tech-forward approach can be highlighted to attract clients looking for innovative advertising solutions grounded in advanced technology.

Retail Media Expansion Recent partnerships with brands like Mondelez and Harvest Group showcase Roundel’s expansion into the retail media space. This expansion presents a chance for the company to tap into new markets, such as the retail sector, and enhance its sales potential within this industry.

Target Guest-centric Approach Roundel's emphasis on understanding the Target guest and designing media experiences tailored to them sets the company apart. This guest-centric strategy can resonate well with brands aiming to connect more effectively with their target audience, leading to increased sales opportunities.

Established Presence With a location in Minneapolis, Roundel positions itself in a strategic area for engaging with companies in the retail and advertising services sector. This physical presence in a key business hub can serve as an advantage in forging local partnerships and driving sales growth through proximity to potential clients.